I will analyse the importance of
interrelationships within the one travel and tourism organisation.
Thomas Cook
Thomas cook is a tour operator,
an airline company, owns resorts & hotels and own many travel
agencies. The other organisations
involved with Thomas Cook are: Thomas Cook, Airtours, Club 18-30, Cresta
Holidays, Cruise Thomas Cook, Direct Holidays, Escapades Holidays, Hotels 4 U,
Manos holidays, Sentido Hotels, Style, Thomas Cook Signature and the Thomas
Cook stores.
All of these organisations interrelate with each other, as they all help customers have the best holiday they can.
All of these organisations interrelate with each other, as they all help customers have the best holiday they can.
-Thomas
cook is a global travel company
-Airtours
is a charter airline
-Club
18-30 is a holiday company providing holidays to party destinations
-Cresta
holidays is a tour operator which specialise in city breaks and short breaks
-Cruise
Thomas Cook is a tour operator which allows customers to book cruises
-Direct
Holidays is an web-based travel agent
-Escapades
is a tour operator which specialises in relaxing holidays
-Hotels
4 U is a website where you can book hotels
-Manos
Holidays is a tour operator specialised in holidays to the Greek islands
-Stendio
Hotels is a posh hotels tour operator which operates world wide
-Thomas
Cook Style allows families and adults to book luxury holidays
Thomas Cook – the components of interrelationships
Thomas Cook is a large tour
operator and has complex chains of distributions through many levels.
Example:
Example:
-Sales
indirectly to customers via high street retail
agents (Thomas Cook Stores),
via web-based agents (Direct Holidays)
-Sunset
Holidays (Travel agent) rely
on Air
tours as
the charter airline to get the customers to the destination
-Hotels
sell rooms to Sentido Hotels and
Hotels 4 U,
which gets them more bookings as they are more published and more customers
will then be able to research about the hotel, whereas if the hotel just had
its own website it might be harder for the customer to find.
Conclusion
To conclude, Thomas Cook is a very large
tourism organisation which have many interrelationship and how each of the
organisations in the chain of distribution rely on each other.
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